Sunday 20 June 2021

Sterling Bank Seeks Monetisation of Intellectual Property

Sterling Bank Plc is dimensioning the creative sector of the Nigerian economy in a bid to upscale and monetise the intellectual property of creators in the industry.

The bank’s Head of Creative & Entertainment Business Financing, Mr Lanre Olalusi, disclosed this while addressing participants at the 2021 edition of Legends of Nollywood Awards held in Lagos recently.

Olalusi said: “We have realised that this sector is crucial to the Nigerian economy because of its significant contribution to the Gross Domestic Product (GDP) and provision of employment for many Nigerians.



Full story at Thisday Live.

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